Journey Mapping Workshop Toolkit

The master plan for your journey mapping workshop.

The Journey Mapping Workshop Toolkit gives you everything you need - templates, checklists, resources, and helpful "how-to" videos - to conduct journey mapping workshops. 

What is journey mapping?

Each experience someone has with your organization is not a discrete, isolated event. It's one of a series of interconnected interactions that form a journey, over time, with your organization.

Journey mapping provides a collaborative, visual representation of how your users use your website/product/service which helps:

  • Deliver consistently great experiences, in particular in complex interactions with your products or services;
  • Identify gaps in content and functionality and between key touchpoints; critical moments; and opportunities for innovation based on user needs and business objectives;
  • Breakdown silos in your organization that get in the way of how people interact with your products and services;
  • Identify critical gaps, pain points, and points of failure in your user's experience; and
  • Drive transformation and innovation in your organization.

Want to perform your first journey mapping workshop and need some help? You'll learn how to: 
  • Plan and set up your workshop step by step
  • Guide a team through the journey mapping process.
  • Storytell the experience of key interactions to create empathy.
  • Lead internal experience mapping initiatives that generate actionable insight.

Beginning Monday, Dec. 11, 2017, you can use this toolkit to create your own Journey Mapping Workshop. 

Pre-register now for a discounted rate of $299. (Regular $399.)

Invest in your career today and have more fun at work in 2018.

Pre-register through Dec. 10, 2017 at a discounted rate. (Regular rate $399.)

Pre-register for the Journey Mapping Workshop Toolkit


We offer full refunds
up to 30 days after purchase.


Your class will play
in any modern browser.


Take the class
at your own pace and
in your own time.